by frederico
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by frederico
Share
Charter for Strategic Marketing Management
Action
Let’s create an emotional relationship with the lead(rapport).
The aim is to boost the ego, give compliments, improve the mood and make people smile.
- Step 1 – The first sentence praising the lead.
- Step 2 – Show how the product/service can make the lead‘s life easier.
- Step 3 – Excite, provoke the lead with a free sample, an “I want to know more”.
- Step 4 – Give them a quick and easy way to find out more or get in touch.
What would that compliment be?
Resources needed
- Happy is the entrepreneur who has already invested his money and acquired the resource. You won’t have to spend your hard-earned money.
- If you don’t have the feature in your portfolio, preferably pay a business partner who already has the feature and strengthen your network.
- If no entrepreneur has one, pay the bank.
Required resource |
Cost of Operation |
---|---|
Campaigns |
$ 20,00 |
Document templates |
$ 10,00 |
Client Management |
$ 30,00 |
Skills
Area |
Skills |
Win or Lose |
---|---|---|
Marketing |
Campaigns |
+1 |
Processes |
Document templates |
+1 |
Relationships |
Client Management |
+1 |
Extra Content
We’ll soon be adding more information about this letter.
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