You've made serious mistakes and wasted time and money developing something that nobody wanted!
What am I going to do? What products or services do we offer to each Client Segment? Why will customers buy from you and not from your competitors?
The "Persona" section of the "Value Proposition" is divided into 3 parts (Tasks, Pains and Gains) and is excellent for understanding your customer.
The "Customer Tracking" section of the "Business Model Canvas" aims to identify the profile, the persona, of our customer.
action
AIDA
BMC
Business Model Canvas
cadence
campaign text
Clients
cold emails
cold mail
Connection
content
copywriting
customer retention
Customer satisfaction
e-book
E-Commerce
ESG
Fascinating customers
feedback
GDPR
humorous advertisements
Inbound
Indicators
Innovation
JTBD
Kanban Prospect
Key partners
LGPD
Omnichannel
Outbound
persona
Qualification criteria
rapport
Research and development
SAC
salary
satisfaction survey
SDR
SPAM
stakeholders
stock
sustainability
vacation
Value Proposition
won an award
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