by frederico
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by frederico
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Charter for Strategic Product & Service Management
Action
Based on customer feedback from your call center, your team realized that they needed to innovate some of the company’s products.
With this, you will invest in research to create new offers for your current products, turbocharged versions, and you must improve:
- Product Performance: delivering differentiated attributes or functionalities.
- Product system: create products that are complementary.
Resources needed
- Happy is the entrepreneur who has already invested his money and acquired the resource. You won’t have to spend your hard-earned money.
- If you don’t have the feature in your portfolio, preferably pay a business partner who already has the feature and strengthen your network.
- If no entrepreneur has one, pay the bank.
Required resource |
Cost of Operation |
---|---|
Research and Development |
$ 25,00 |
Market research |
$ 25,00 |
Support Processes |
$ 50,00 |
Skills
Area |
Skills |
Win or Lose |
---|---|---|
Technology |
Research and Development |
+1 |
Logistics |
Market research |
+2 |
Credits |
Support Processes |
+1 |
Extra Content
We’ll soon be adding more information about this letter.
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You've made serious mistakes and wasted time and money developing something that nobody wanted!
Innovation models: Innovation based on competencies (know-how) and company purpose.
What can be offered for each "Customer Task"? How can you alleviate your client's negative emotions? How can we make life easier for our customers?