by frederico
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by frederico
Share
Charter for Strategic Marketing Management
Action
Outbound marketing is when a person isn’t waiting to hear from your company and probably doesn’t even know you.
This is the most traditional way of prospecting for new customers.
To standardize your prospecting and seek to improve the process and indicators, you should:
- Create a call script that all your SDRs (salespeople) will follow.
- Create goodcold mail templates.
Resources needed
- Happy is the entrepreneur who has already invested his money and acquired the resource. You won’t have to spend your hard-earned money.
- If you don’t have the feature in your portfolio, preferably pay a business partner who already has the feature and strengthen your network.
- If no entrepreneur has one, pay the bank.
Required resource |
Cost of Operation |
---|---|
LGPD |
$ 25,00 |
Passive prospecting |
$ 25,00 |
Primary processes |
$ 50,00 |
Skills
Area |
Skills |
Win or Lose |
---|---|---|
Clients |
LGPD |
+1 |
Sales |
Passive prospecting |
+1 |
Processes |
Primary processes |
+1 |
Extra Content
We’ll soon be adding more information about this letter.
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Inbound marketing is content marketing, where your company will produce relevant content and offers that will attract customers.
Create an emotional relationship with the lead (rapport), stir up their ego, improve their mood, make them smile.
Research has shown that the shorter the email, the more likely it is to be answered, and more quickly.