"SDG 12: Responsible consumption and production" aims to ensure the responsible management of resources, improved energy efficiency, infrastructure and sustainable work, guaranteeing a better quality of life.
Technology dictates the new natural selection among companies, in which having information about customers' wants and needs is fundamental.
You've read a survey by Dentsu International and Microsoft Advertising and discovered that 91% of people want brands to effectively demonstrate that they are making positive choices about the planet.