Categories: Marketing

by frederico

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Categories: Marketing

by frederico

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Charter for Strategic Marketing Management

 

Action

You’re starting an advertising campaign to promote a new service.

Make an attractive hotsite with relevant content and social proof.

Use the tripware strategy, where you provide a digital lure in exchange for the lead‘s e-mail address.

Write 3 emails about your services:

  • E-Mail 1 – Your lead‘s main pain points.
  • E-Mail 2 – Benefits you will bring.
  • E-Mail 3 – Breaking down potential objections.

 

Resources needed

  • Happy is the entrepreneur who has already invested his money and acquired the resource. You won’t have to spend your hard-earned money.
  • If you don’t have the feature in your portfolio, preferably pay a business partner who already has the feature and strengthen your network.
  • If no entrepreneur has one, pay the bank.
Required resource
Cost of Operation
Digital Marketing
$ 20,00
Web provider
$ 20,00
CRM
$ 50,00

 

Skills

Area
Skills
Win or Lose
Marketing
Digital Marketing
-1
Technology
Web provider
-1
Technology
CRM
-2

 

Extra Content

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