by frederico
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by frederico
Share
Charter for Strategic Customer Management
Action
You’ve read a survey by Dentsu International and Microsoft Advertising and discovered that 91% of people want brands to effectively demonstrate that they are making positive choices about the planet.
You’ve seen an opportunity to improve your business:
- Carry out a project to implement ESG.
- Train your teams.
- Reverse logistics for returning products.
Resources needed
- Happy is the entrepreneur who has already invested his money and acquired the resource. You won’t have to spend your hard-earned money.
- If you don’t have the feature in your portfolio, preferably pay a business partner who already has the feature and strengthen your network.
- If no entrepreneur has one, pay the bank.
Required resource |
Cost of Operation |
---|---|
Team time |
$ 20,00 |
ESG project |
$ 40,00 |
Improving Logistics |
$ 60,00 |
Skills
Area |
Skills |
Win or Lose |
---|---|---|
Products and services |
Supply Chain Management |
+2 |
People and Teams |
Reverse Logistics |
+1 |
Relationships |
ESG & SDGS |
+1 |
Extra Content
We’ll soon be adding more information about this letter.
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Short Tail: Mass | Generic | Lots of demand. Long Tail: Niches | Personalized | Various opportunities with smaller demands.
Each client as a unique individual. Generate value in every interaction with the customer, increasing the relationship.